New Venture Lab: Equipping Christian Entrepreneurs

Question

Can you recommend an outline for me to develop a capital raising presentation?

Answer

I would recommend following an outline similar to this.  For an example presentation, see the PPT posted in this section for a presentation I put together for a company that I invested in and raised millions of dollars for from professional institutional investors.

 

Example outline:

 

Company Overview

• When started
• Brief history
• Entity type

Market

• Size
• Growth
• Unmet needs

Competition

• Direct Substitutes
• Profiles

Value Proposition

• Product or service offering
• Value creation strategy
• Go-to-market strategy

Business Model

• Key metrics
• Scalability
• Assumptions
• Milestones

Investment Thesis

• Risks
• Potential returns
• Investment rounds
• Pre-money valuation
• Capitalization table 
• Potential exits

Team

• Relevancy of experience (position, phase of company, size of company, industry)
• Fit with each other
• Open positions