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Deerblind is a new patent-pending camouflage pattern that is truly a breakthrough concept: it is a pattern designed from the ground up to deceive the visual system of the prey, rather than to appeal to the visual system of the hunter -- and it is the safest camouflage pattern to ever be created. Most camouflage patterns are created to conceal a hunter from other people -- they are designed around the eye appeal and visual system of the buyer. By contrast, Deerblind was created to conceal a hunter from its prey and its design is based upon the visual systems of the animals being hunted rather than the human visual system. Deerblind was created specifically to exploit a color blindness defect found in all deer and many other animals as well: their inability to distinguish high wavelength coloration. At the same time, Deerblind's proprietary design also limits the emission of ultraviolet (UV), which is seen quite well by nocturnal creatures. Not only does Deerblind's pattern make it virtually undetectable to deer, but because the human visual system is so different from a deer's visual system, it is at the same time intentionally designed to be highly visible to hunters -- almost like combining camouflage and blaze orange -- making Deerblind by far the safest, most effective camouflage ever to be produced.

Deerblind™ camouflage from Deerblind™ on Vimeo.

http://vimeo.com/user4094692